ian coats maccoll

industrial designer creating growth

chill out

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design delight

play ball

move the needle

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perfect growth

know your strength

cutting edge

keep it fresh

play it cool

Where the bars intersect we added a rubber fitting, inspired by cartilage in a knee. Slightly raising the height of this fitting also had the benefit of angling the front handle to just the right ergonomic position for the hand. Design is best reali

simplify structure

Dough Factory which manufactures miniature versions of existing products. Our goal was to change the paradigm by making best-in-class products for a commodity category.

dough done right

Recognize other brands in the Green Toys universe, most importantly those outside of the toy industry. Customers are buying partially for the mission and purpose of the company.

green growth